Special Offer for E-Commerce Webinar Participants
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Building off the success of our first Game Entrepreneurship series, Calgary Economic Development is excited to offer a brand new 3-part series offering game developers the unique opportunity to gain business insights that will help propel their project or business to the next level. Community management, steam optimization, and publishing will be the featured topics in this FREE webinar series.
Members of the local Calgary gaming community who attend will be invited to apply for exclusive 1:1 mentorship and coaching sessions with one of our three mentors.
This series will be hosted by Jason Della Rocca and Tori Romano, Business Development Manager for Interactive Digital Media at Calgary Economic Development.
* Week 1: Community Management in the Gaming World with Astrid Rosemarin
* Week 2: Strategies for Steam Optimization with Chris Zukowski
* Week 3: Stand Out from the Crowd with Carly Shields
► March 2, 2021
► 6:30 p.m. - 8:00 p.m. MST
Building community around a gaming product or service is more important than ever. As evangelists, communities can help build awareness on your behalf; as participants, they can help with development itself and, at times, they can even become part of your talent pool.
Join in a discussion about building and nurturing community in gaming. We will also explore how it works in tandem with media and influencer relations, user and product support, and beyond!
Session expert: Astrid Rosemarin, Evolve PR
► March 9, 2021
► 6:30 p.m. - 8:00 p.m. MST
How do you market a PC game in 2021?
The rules for marketing a game seem to change week to week. In this very practical talk, game marketing strategist Chris Zukowski will outline the latest techniques that work for getting your game discovered. You will also learn the marketing fundamentals that remain constant so that you will be equipped to deal with the latest changes in the marketplace.
Session expert: Chris Zukowski
► March 16, 2021
► 6:30 p.m. - 8:00 p.m. MST
Learn how to isolate your biggest assets and develop your game's strengths. Carly will cover the importance of identifying what makes your game "special" and how to develop an arsenal of tools to sell your game to consumers, pitch to publishers, and get noticed by press and influencers.
Session expert: Carly Shields, Raw Fury
September 3, 2020
6:00 p.m. - 7:30 p.m.
Dig into the relevant funding models for the video game industry and cover the logic behind each category of funding. In addition to an exhaustive list of funding sources, the appropriate timing of each source will be explored. Concrete funding case studies will be presented to illustrate the different funding models in action.
September 10, 2020
6:00 p.m. - 7:30 p.m.
Learn the recipe for delivering the perfect game project pitch. In addition to doing a slide-by-slide breakdown, the process of securing pitch meetings, and how to best manage pitch timing and delivery will also be covered.
September 17, 2020
6:00 p.m. - 7:30 p.m.
Explore techniques to turn your game into a contagious commercial success by thinking about discoverability at the product design level. Concrete game examples will be provided to showcase different discoverability approaches, and how that interplays with your community development strategy.
June 10, 2020
Now is the time to discover your inner entrepreneur and apply the skills you have that are valuable in the current climate.
In this webinar you will:
Hear about the impact of Covid-19 on the economy and the labour force
Learn about some of the companies and sectors that are still hiring
Be encouraged to creatively apply your skills in companies and jobs you might not have previously
June 25, 2020
A moderated discussion with industry leaders as film and television production receives the greenlight in Stage 2 of Alberta’s Relaunch Strategy.
Watch a virtual conversation and Q & A that explores the issues, guidelines, protocols, and overall best practices towards reopening, rebooting and rebuilding the film and television industry in Southern Alberta.
Hosted by Erin O’Connor, Business Development Manager, Calgary Film Centre
April 17, 2020
The world of business is changing rapidly. In times like these, it’s never been more important to accelerate the adoption of new technology.
In this one-hour webinar, you will learn about building or optimizing an e-commerce platform for the long-term prosperity of your business.
We have curated a panel of local experts, moderated by Kelly Doody from the Social School.
Helcim is a credit card processing and merchant services firm offering an all-in-one commerce platform.
Shoptoit offers an automated marketing platform that makes it fast, easy and affordable for small businesses to reach new customers through Google search.
Wild Tea Kombucha is a local firm that has allowed small producers to add their food and drink products to a collaborative online store.
Put your business on the map with a free Google Starter Kit for small businesses (a $480 value!) courtesy of Calgary Economic Development and Shoptoit.
Sign up hereFor more information and resources related to COVID-19, visit our Guidance & Resources page.
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